Dramatic Christmas initiative gives Youthline greater exposure
Every year, Youthline helps thousands of young New Zealanders who are struggling with a variety of issues. Despite its importance to the community, Youthline only receives 11% of its funds from Government and must raise the remaining 89% itself.
With Christmas coming, key sponsor Cisco gifted Youthline the opportunity to raise its profile by developing a video insight into the impact its service has. Omnicron worked closely with Youthline to develop a highly realistic production that offers a real life perspective.
“My vision for this project was for people to understand the experience of one of our Helpline counsellors. I want people to know what it’s like for the people in the chair. We are so grateful to our friends at Cisco and Omnicron for helping us tell this important story,”
says Shae Ronald, CEO – Youthline.